Technical audit
Crawlability, indexation, site architecture, Core Web Vitals and structured data — prioritised by revenue impact, not by how many red rows the tool produced.
02 — Compounding, not renting.
SEO & Organic Growth
Organic is the channel that keeps paying after the budget stops. We treat it as three jobs at once: a site search engines can crawl and trust, content that answers real demand, and authority signals that make you the obvious answer — increasingly inside AI results as well as the blue links.
What's included
The work
Scope is always shaped around your situation — this is the full menu we draw from.
Keyword & intent research
Demand mapped to intent and funnel stage, clustered into topics you can realistically own within the next two to three quarters.
Content strategy & briefs
An editorial plan with per-page briefs: target queries, angle, entities to cover and the internal links that build topical authority.
On-page & schema
Titles, headings, internal linking and JSON-LD markup that helps both search engines and AI assistants understand exactly what each page is.
Digital PR & authority
Earned links through genuinely useful assets and outreach — no link farms, nothing that puts the domain at risk.
AI search visibility
Optimising for AI Overviews, ChatGPT and Perplexity: citable passages, clean entity signals and answer-first formatting.
What you get
Outcomes we aim at
Every engagement is scoped against a small number of agreed outcomes, reviewed openly as the work runs.
Rankings for terms that convertTraffic that compounds month over monthPresence inside AI-generated answersLower blended cost per acquisition
01
Discover
Market, audience and data — we start by understanding what's actually happening.
02
Define
Strategy, scope and success criteria agreed before anything gets made.
03
Deliver
The work, produced in tight iterations you see as they happen.
04
Grow
Measure, learn and optimise — the part most agencies quietly skip.